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AdWatch: Morellato Watches.

A welcome change in B-town, where the unspoken rule seems to have been that older heroes may be paired with younger heroines (often to ridiculous extremes ... i.e. Rishi Kapoor prancing - or at least trying to prance - through fields in his later films with actresses 20 years younger than him; hell, I could be talking about Sallu baba even), but not vice versa. It's nice to see a bit of a paradigm shift. Advertisers marketing to the growing youth and young professional segment are realizing that the paternalistic mindset is evolving in India. Ergo, we have the Morellato Watches ad campaign picturized on vivacious Preity and relative young'n Neil Nitin Mukesh. Bravo, I say!

Comments

luna said…
yeah they seems to have chemistry going !! they look nice together !! what do u think ?
desipolitan said…
Totally, luna. They definitely have chemistry together - I'd like to see them paired onscreen in a film sometime soon. I think they'd make a new "it" couple easily.

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